PKM KERAJINAN ROTAN DALAM PENGEMBANGAN DESAIN PRODUK UNTUK MENCAPAI SELERA PASAR DI KOTA PADANG

ABSTRAKPeningkatan industry rotan kian meroket seiring adanya pelarangan ekspor bahan mentah oleh pemerintah. Kondisi ini tentunya dapat menjadi peluang bagi khususnya UMKM atau Sentra yang bergerak dalam usaha produk rotan. Salah satu sentra dimiliki Sumatera Barat adalah Rotan Anil Furniture di Padang merupakan Produk masih berdiri dan bertahan berjualan Namun selama pelaku mengalami penurunan jalan ditempat penjualan Penurunan akibat dihasilkan selalu repetitive (pengulangan) akhirnya pasar lesu tidak berkembang. Dalam PKM TIM IS Padangpanjang mencoba memberi pendampingan dengan metode sosialisai, ceramah aplikasi mengembangkan desain terdapat ANIL Furniture. Mitra memiliki perajin sebanyak 5 (lima) orang termasuk pemilik (owner). Evaluasi ISI lakukan melihat kemampuan mendesain kemudian pemahaman pengembangan Hasil dicapai dirancang sesuai dari hasil riset selera dijadikan ke bentuk prototype (tiga dimensi). Kata kunci: rotan; pasar; desain; anil furnitur. ABSTRACTThe increase in the rattan has skyrocketed line with ban on exports of raw materials by government. This condition can certainly be an opportunity for industry, especially or centers engaged product business. One owned West Sumatra is Rattan Center Padang, which a Product that still standing and surviving selling products. However, so far, products at have experienced decline been place sale impact decreasing motivation craftsmen making far players stalled The sales was due to fact produced were always (reproducing similar patterns shapes) market sluggishness did not develop. In this PKM, Panjang Team tries provide assistance socialization methods, lectures applications developing designs found Center. Partner (five) including owner. evaluation TEAM look craftsman's ability design then understand development results achieved are designed according research tastes made into (three dimensional). keywords: rattan; tastes; design; furniture.